Consortium
Connecting corporations, investors, and global organizations
to emerging technologies through WHIN-vetted real-world insights
WHIN connects investors and corporations with real, validated insights from farmers and manufacturers to guide smarter AgTech investments.
Through the WHIN Consortium, we bridge the gap between the corporate world and the agricultural community - gathering unbiased feedback from real end users on emerging technologies. Our team analyzes and shares actionable data that helps investors identify high-potential innovations, reduce risk, and accelerate adoption. By partnering with WHIN, VCs and corporations gain a trusted window into what works in the field, enabling more informed decisions that drive both profit and progress in the Wabash Heartland and beyond.
"We’ve spent years building a systematic product/market fit engine for emerging Technologies that simplifies the space and significantly reduces growth risk. Many of the largest Agribusiness and Venture Firms in the world have already signed up to benefit. We’re grateful to be able to complete the virtuous cycle from producers to founders and back again."
Jason Tennenhouse
VP Strategy, WHIN
Quarterly Reports
WHIN’s Quarterly Consortium Reports provide partners with a unique, real-world view of emerging IoT technologies across agriculture and manufacturing. Drawing on direct feedback from farmers, manufacturers, and WHIN-led pilots, each report delivers unbiased analysis of promising companies - highlighting strengths, risks, ROI potential, and market readiness. By combining on-the-ground insights with structured evaluation, these reports help corporations, investors, and industry leaders make more informed decisions about which technologies are worth their time, attention, and investment.
Annual Ag Summit
WHIN Consortium members are invited to attend the annual Ag Summit - WHIN’s flagship event bringing together farmers, technology leaders, and industry partners for a day of real-world insight and connection. The Summit features farmer-led panels, live technology demonstrations, and candid discussions on what’s actually working in the field. Designed to cut through the noise, it offers members a unique opportunity to hear directly from producers, engage with emerging technologies, and build meaningful relationships across the ag innovation ecosystem.
Group Calls
WHIN Consortium members have the opportunity to participate in quarterly virtual group calls designed to provide timely insights and direct access to emerging technologies. These sessions are designed to share updates, discuss trends, and answer questions in an open, conversational format. Members gain early visibility into new innovations, hear real-world feedback from the field, and have the opportunity to engage directly with the people shaping the future of ag and manufacturing.
HOW IT WORKS
WHIN is a non-profit organization dedicated to researching and evaluating cutting-edge technologies from around the world and introducing them to large multi-national agribusinesses.
200
50+
Analyses Published / yr
Technologies Analyzed / yr
WHIN thinks globally, building strong connections with both startups and multinational organizations. Through these relationships, WHIN creates a centralized ecosystem of emerging innovation - giving partners direct access to the technologies, insights, and people shaping what’s next.
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